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How Social Media Veterans Succeed Where Others Fail
How Social Media Veterans Succeed Where Others Fail Lately I’ve been writing and talking about the importance of businesses working with or hiring social media veterans instead of social media rookies...
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Personal Branding Twitter Chat on Friday, April 29 at 12 noon EDT
Personal Branding Twitter Chat on Friday, April 29 at 12 noon EDT I’m hosting my first Twitter chat on personal branding next week. I participated in my first #PRWebChat last week, and had such a good...
View ArticleAre You an Expert?
Are You an Expert? Are you an expert? Do you know more about a particular field than most people? Are you well-versed and well-read in it? Have you practiced or worked in that field for several years?...
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Everything I Need to Know About Personal Branding I Learned From Mr. Rogers
Everything I Need to Know About Personal Branding I Learned From Mr. Rogers I’m a huge Mr. Rogers fan. I try to live my life by what I learned when I was five years old. I’ve often been accused of...
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Long-Term Unemployed Means Unemployable To Some Heartless Employers
Long-Term Unemployed Means Unemployable To Some Heartless Employers Haven’t had a job for over a year, and you’re worried about how to take care of your family? Not our problem, say some employers. If...
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A Little More ‘HELL YEAH!’ A Little Less ‘I Guess So’
A Little More ‘HELL YEAH!’ A Little Less ‘I Guess So’ Derek Sivers has time management all figured out. Derek Sivers, creator of CD BABY, is taking an “It’s either ‘HELL YEAH!’ or no” approach to...
View ArticleIt’s Called “Personal Branding.” Get Over It.
It’s Called “Personal Branding.” Get Over It. Being a personal branding book author and speaker, I get a little protective of the term. I always want to roll my eyes at people who claim “I’m not a...
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Five Steps for New Pro Athletes to Establish Their Personal Brand
Five Steps for New Pro Athletes to Establish Their Personal Brand Professional athletes may have one of the easiest times in their personal branding, but they need to take advantage of it, if they want...
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Writing for Exposure: Mark Eveleigh Replies
Writing for Exposure: Mark Eveleigh Replies After Monday’s post, “Writing For ‘Exposure’ Is Not Payment,” travel writer and photographer Mark Eveleiegh emailed me a great response that helped me...
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Erik Deckers to Speak at Revenue North Indy on March 21st, Free Passes Available
Erik Deckers to Speak at Revenue North Indy on March 21st, Free Passes Available I’ll be speaking at the Revenue North Indianapolis conference on March 21, 2013 at the Wyndham Indianapolis West Hotel....
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Free Tickets to Revenue North Indianapolis, March 21, 2013
Free Tickets to Revenue North Indianapolis, March 21, 2013 Revenue North Indianapolis is a one-day conference for small business owners, entrepreneurs, and job seekers. It’s filled with breakout...
View Article24 Quotes to Inspire Any Marketer, Plus One of Mine
24 Quotes to Inspire Any Marketer, Plus One of Mine Have you ever had your name mentioned in a sentence with someone you admire? Like you’re being compared to them, or included with them? And not, “Is...
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Being Loathsome is a Bad Career Move
Being Loathsome is a Bad Career Move I’m worried about a recent Forbes article that encourages people to be assholes as a way to further their careers. J. Maureen Henderson’s article, Why It’s Better...
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Will You Survive The Content Shock?
Will You Survive The Content Shock? We’re about to be deluged with a flood of content of Noah-esque proportions that could get so bad, we may have to actually pay people just to read our work. At least...
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The Right and Wrong Way to Promote Your Personal Brand
The Right and Wrong Way to Promote Your Personal Brand One of the rules of personal branding is to help other people. If someone asks for help, you give it. You don’t keep score, expect a return favor,...
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5 Social Media Trends All Writers Should Follow in 2015
5 Social Media Trends All Writers Should Follow in 2015 This is a special guest post written by Hilary Smith, a recent graduate of Medill School of Journalism. Always one to help young writers, I’m...
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Four Personal Branding Secrets from Joy of Painting’s Bob Ross
Four Personal Branding Secrets from Joy of Painting’s Bob Ross One of my pleasures — I wouldn’t even call it a “guilty” one — is recording The Joy of Painting with Bob Ross on my DVR, and then taking a...
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Networking 101: How to Make a Solid Email Introduction
Networking 101: How to Make a Solid Email Introduction The key to good networking is not only meeting new people, but to serve as a referral source for others. But it doesn’t work to just tell someone,...
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If You Get Angry About People Who Are Late, Maybe You’re the Problem
If You Get Angry About People Who Are Late, Maybe You’re the Problem If you’re regularly late to meetings, you’re a terrible person who has no regard for human life, and you deserve everything bad that...
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LinkedIn Etiquette: No, I Don’t Want What You’re Selling
LinkedIn Etiquette: No, I Don’t Want What You’re Selling As I connect with marketers on LinkedIn, I’m reminded about what Gary Vaynerchuk once said about high school kids and relationships. They’re...
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